Amazon’s Surprising Move: Freevee Shutdown Looms

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Amazon Is Shutting Down FreeveeHere’s What That Means for You

Well, it’s officialAmazon is pulling the plug on Freevee, its free, ad-supported streaming service. If you’ve been keeping up, rumors about Freevee’s future have been swirling for a while, and despite Amazon previously denying them, the Freevee shutdown is now happening. But don’t worry, you’re not losing the contenteverything is just moving over to Prime Video.

So, what does that actually mean? Basically, all the shows and movies you could watch on Freevee (including some Amazon Originals from MGM Studios) will now be available on Prime Video. And here’s the good news: you won’t need an Amazon Prime membership to keep watching. Non-Prime members will still have access to the same Freevee content, including Free Ad-Supported Streaming Television (FAST) channels.

An Amazon spokesperson explained it like this: “To deliver a simpler viewing experience for customers, we have decided to phase out Freevee branding. There will be no change to the content available for Prime members, and a vast offering of free streaming content will still be accessible for non-Prime members.” In other words, you’ll still be able to binge-watch shows like Jury Duty, High School, Hollywood Houselift with Jeff Lewis, Primo, Bosch: Legacy, and Judy Justiceyou’ll just find them on Prime Video instead.

If you didn’t know, Freevee has had a bit of an identity crisis over the years. It started back in January 2019 as IMDb Freedive (yep, IMDb had a streaming service), then got rebranded as IMDb TV, and finally became Amazon Freevee. It’s been available in a handful of countries, including the U.S., UK, Germany, and Austria. Now, it’s becoming part of Amazon’s larger streaming ecosystem.

One thing that won’t change? Jobs. Amazon has confirmed that no one on the Freevee team is getting laid offthey’ve already been absorbed into Amazon MGM Studios. So, from a content and staffing perspective, it’s business as usual.

Big picture? This move is all about Amazon streamlining its streaming services. Instead of splitting attention between multiple platforms, everything will now live under the Prime Video umbrella, making it easier to find and watch content whether you pay for Prime or not. If you’re into Amazon’s ecosystem, you might also want to check out how recent Kindle and e-reader updates are shaking things up.

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